Beletrina Digital

360 campaign

Beletrina entered the summer with a fresh multimedia platform, Beletrina Digital. The first of its kind in the world, this platform combines content from various streams in one place: e-books, audiobooks, films, podcasts, and other video shows and contributions. The platform's presentation was "packaged" into an in-depth communication campaign fronted by Alenka Artnik – the Slovenian record-holder in freediving, who knows the depths better than anyone else. Between jumps and dives, she can be seen in all communication materials, inviting people with a unique visual language to immerse themselves in inspiring content.

Client: Beletrina Digital
Creative director:
Luka Bajs
Copywriter: Monika Habjanič, Sara Grmek
Art Director: Andraž Grulja
Motion Graphics: Andraž Grulja
Production: Studio Bomba

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